"“At VivaTech, we come to find prospects and take concrete steps.”"

Exchange with Olivier Narayanin, Founder & CEO of MyAssetRocks, on his experience at VivaTech 2025

20/06/2025

MyAssetRocks is a SaaS platform born in La Réunion, which helps companies manage, optimize and make the most of their tangible assets - offices, warehouses, machinery, vehicles...

The principle:

  • First, optimize the internal use of these assets;
  • Then, when they are unused, make them available to other companies via a secure rental system, to generate additional value.

A 3-in-1 solution that improves operational performance, financial profitability and reduces the carbon footprint, thanks to a circular economy approach and inter-company sharing.

Winner of France 2030, MyAssetRocks is supported by Business France in its international initiatives, notably via the Booster, Slush and Team France Export programs.

What Olivier Narayanin remembers about VivaTech 2025:

Present for the third year running, MyAssetRocks uses VivaTech to meet companies actively seeking concrete solutions.

"At VivaTech, we come to find prospects and take concrete steps."

The show enables us to forge initial links with the right people: innovation directors, key decision-makers, etc., and to initiate commercial approaches.

But as Olivier Narayanin points out:

“The real work starts afterwards.”

Successful participation relies on upstream work, followed by rigorous follow-up:

  • Follow up contacts,
  • Obtaining in-depth meetings,
  • And above all, converting quickly, while the exchanges are still fresh in people's minds.

"VivaTech is exhilarating, it's a real gateway. Then it's up to us to do the rest."

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